Video Winners Announced-
Cincinnati HYPE, Harnessing Young Professional Energy, announced the winners of their Hype Up Cincinnati Video Contest. The first place award went to The Juvenile Diabetes Research Foundation for a video titled “Walk To Cure Diabetes Banquet.” Second Place went to “Over The Rhine,” a video by Andrew Money. Third Place, The Judge’s Pick award, went to Greg Reese for his “Greg Reese Loves Cincinnati” video.
An additional award, The Most Viewed on Youtube, went to Jack, Sharon and Tom Martini’s “Hype Up Cincinnati” video. “Tag” by Ian Gibson, Ryan Lietzenmayer and Tim Taylor won the award for highest rated on Youtube.
HYPE-ing Social Media-
HYPE is the young professional arm of the Cincinnati USA Regional Chamber. The group invited Cincinnatians to submit a Youtube video showcasing what they love about Cincinnati and highlighting the city as an exciting destination for young professionals. Winners were announced Thursday March 26 at Bold Fusion 2009, an annual HYPE-sponsored event at Cincinnati’s Aronoff Center for The Arts. The event, touted as the ultimate networking seminar, focused on “changing your game” through social media.
Public Relations consultant, Mike Boehmer and Jackie Reau, President of Game Day Communications, were part of a panel of professionals who discussed Facebook and other social networking sites. Social Media consultant, Kendra Ramirez offered tips on creating Buzz.
To prove their point they encouraged those in attendance to leave their cell phones on for “Tweeting” As a result, the gathering generated a number 5 national ranking on Twitter.com’s list of most “Tweeted” events during the 4 to 5 PM time period. The event sponsors believe the “300 Tweets” generated via electronic devices inside the Aronoff Center helped to create the Cincinnati Buzz they were hoping for.
“Two Unemployed Nobodies” Were part of the HYPE-
Joe and Dave Herbert of Batesville, Indiana, referring to themselves as “unemployed nobodies from nowhere,” were part of the panel of professionals extolling the virtues of social networking. That’s how they got enough votes to get their Doritos’ video aired during the Super Bowl, they explained. Social networking also helped them beat out a host of professional advertisers for best Super Bowl commercial, a feat which netted them a one million dollar prize.
The HYPE Was Beautiful-
Greg Reese, the Judge’s Pick winner, produced a one of a kind video in the same high-energy style that won him the Associated Content Best Videographer of The Year Award for 2008. Due to prior obligations, he nearly missed the HYPE event; but he made it just in time to see the judges screen his winning entry for the crowd. He had a bird’s eye view from a vantage point at the rear. “It was beautiful watching the crowd as they watched my video,” Greg said. “They laughed and cheered for me and they didn’t even know I was there.”
After the judges showed Greg’s video, he became part of the BUZZ. During the event, Cincinnati Enquirer Business correspondence, Laura Braverman’s Tweets were posted on the HYPE website. One notable entry said “… Greg Reese’s video is hilarious…”
Greg Reese From Cincinnati